About Us

A smiling family of 4 - man, woman, and 2 male children, dressed in fall colors, standing in a forested area.

Our Mission

At Rosemary and Wildflower, we blend the beauty of nature with the science of skincare. Our botanical products nourish your skin, connecting the essence of nature with effective skincare solutions.

Our Story

The Story Behind Rosemary and Wildflower

Passion for Plants and Learning

Rosemary and Wildflower was born from founder Jodi’s passion for plants and thirst for learning. Her journey into the world of herbalism began several years ago, driven by a desire to understand the natural benefits of plants. This exploration into herbalism laid the foundation for what would become Rosemary and Wildflower.

The Light Bulb Moment

Jodi had a pivotal realization while examining organic skincare products she regularly purchased: "I could make that." This thought sparked her journey into skincare formulation.

From Education to Creation

Inspired by this idea, Jodi took courses in skincare formulation, combining her knowledge of herbalism with new skills. This education helped her create the unique products that Rosemary and Wildflower offers today.

Embracing Natural Beauty

Rosemary and Wildflower products reflect Jodi's dedication to natural beauty. Each collection is made with natural ingredients that showcase the therapeutic benefits of plants. Her commitment to quality and love for nature are evident in every product, providing an authentic and nourishing skincare experience.

Whether you're a natural beauty enthusiast or seeking plant-based skincare solutions, Rosemary and Wildflower has something special for you.

Our Commitment to Quality Ingredients

We prioritize sourcing botanicals with care for the environment, ensuring high-quality ingredients for our products.

Growing Our Own Botanicals

On our acreage in East Central Alberta, we cultivate a variety of botanicals. This allows us to control the growing process and harvest the best quality plants.

Sustainable Wild Harvesting

For botanicals we don't grow, we practice sustainable wild harvesting. This involves collecting plants responsibly from their natural habitats, ensuring environmental balance and plant population health.

Local Sourcing

Whenever possible, we source ingredients from local suppliers. This not only supports our community, but also ensures freshness and quality.